EU Parliament Vote to Ban Meat-Related Terms for Plant-Based Foods

During a significant decision this week, European Parliament members decided by a margin of 355-247 to reserve product terms including "burger" and "schnitzel" exclusively for animal-derived foods.

The Decision Signifies

Should the measure is implemented, common plant-based items such as veggie burgers, tofu steak, and vegetable schnitzel may need to change their names throughout EU countries.

Nevertheless, for the ban to be enforced, it must receive approval from a majority of the EU's 27 countries, which remains far from certain.

The Debate Surrounding the Proposal

Supporters argue that consumers need transparent information and that meat terms should only refer to products from livestock.

"An escalope or a sausage are goods from our livestock: not from synthetic production or vegetable sources," stated France's MEP the proposal's author.

Opponents, led by Green MEPs, called the move populist maneuvering.

"Veggie burgers, seitan schnitzel and soy sausage do not confuse consumers, just certain lawmakers," said Austrian lawmaker Thomas Waitz.

Past Attempts and Legal Context

This marks another attempt to control such terminology. The European parliament voted down a comparable prohibition in 2020.

The French government previously enacted a domestic ban on traditional names for plant-based foods in recent years, but the European court of justice determined it invalid under European legislation in this year.

Industry and Public Response

Leading Germany's retailers such as Aldi and Lidl oppose the proposal, cautioning that changing established names would confuse consumers.

Consumer groups cite research showing that most consumers understand these names when products are clearly identified as vegan.

"Nearly 70% of consumers recognize these names provided products are clearly labelled vegan or vegetarian," noted Irina Popescu, a consumer officer at BEUC.

What Comes Following the Vote

The legislative measure now faces review by European governments, where it needs to obtain majority support to become law.

Considering the mixed opinions within various lawmakers and the public, the future of this initiative remains unclear.

Mrs. Mindy Carey
Mrs. Mindy Carey

Lena is a passionate gamer and tech writer, specializing in indie games and esports coverage.