Has Sony repeated their success? Following the triumph of the blockbuster Demon Slayer: Infinity Castle, which brought in more than $600 million worldwide, Chainsaw Man – The Movie: Reze Arc has surpassed the hundred-million-dollar milestone globally, attaining a international earnings of over $108 million during its debut. This movie surpassed Black Phone 2 (almost $13 million) in its second week in movie houses, as well as the film Springsteen: Deliver Me From Nowhere featuring the talented Jeremy Allen White ($9 million).
Directed by director Tatsuya Yoshihara, the film is a direct continuation of the initial season of Chainsaw Man. It brought in $18.2M in the U.S. after a robust $5.2 million Saturday box office and $4.5 million Sunday performance. Overseas, the animated by MAPPA film grossed $14.7 million across 46 global regions, bringing its global earnings to over $60 million under Sony (over $43 million abroad, $18.2M domestic). Official totals are still pending from Sony its final earnings figure.
Anime marketing agency an industry expert had earlier commented, contrasting the film’s projected performance to the anime hit Jujutsu Kaisen 0, which made $34 million in the North America in the year 2022 and opened to a nearly identical $18 million in the U.S.. The new film's opening frame aligns with that benchmark, while its hundred-and-eight-million-dollar global gross is now positioned slightly below Jujutsu Kaisen 0’s $166.6 million final run. While it is improbable this Chainsaw Man film will achieve the numbers of smash success Demon Slayer: Infinity Castle, this is still a major victory for Sony.
Sony and its subsidiary Crunchyroll have effectively leveraged community involvement to propel their dominance at the anime box office. The movie's advertising push kicked off at Anime Expo Los Angeles in July with a discussion featuring MAPPA, special events, and Pochita-themed pictures, and later included a significant involvement at the New York Comic Con featuring exclusive clips, fan raffles, and further MAPPA discussions. Additionally, there was an special preview for fans for the public and popular figures too after the concluding day of the convention.
This year marks a significant period for animated films, and for the company, which has another animated movie premiering in the coming months in the film Jujutsu Kaisen: Execution in the month of November.
Lena is a passionate gamer and tech writer, specializing in indie games and esports coverage.
Mrs. Mindy Carey
Mrs. Mindy Carey
Mrs. Mindy Carey
Mrs. Mindy Carey